Gestures. The Next Big Thing in Design.

Gestures. The Next Big Thing in Design.

Gestures are fueling the next best wave of innovation in design. This new technology is changing the way we interact with devices as well as each other. 

The vast majority of consumer products like PCs, smartphones, TVs, tablets and even automobiles are becoming camera-enabled. With gesture-based devices and various flagships following the suit, gesture technology seems to be the next big thing in design.


How gesture-technology works

By leveraging multiple image sensors, these cameras produce data that represents three-dimensional spaces surrounding the device. This data is then transformed into meaningful operations with the assistance of different products.

For example, the new iPhone has a camera that records a depth for every pixel. This technology also has neural nets that allow the device to improve and learn with data. Cameras are able to create a depth map of people in a scene - capturing information on how people are posing and/or moving. These cameras have the capability to classify activities, recognize specific people and can respond to gestures even at a far distance. 


From Voice Command to Gesture Command

After the introduction of Alexa and Siri, the world has become increasingly enamored with voice-based interactions. ‘Hey Siri’ and ‘OK Google’ are have even entered our homes. However, these voice-enabled interactions have several limitations. They can have a slow interface and, oftentimes, it can feel uncomfortable to use voice-enabled interactions when other people are around.

It’s perfect timing for gesture recognition to join existing interaction modalities like haptics (touch) and sound (voice).


Why Are We Adopting Gesture-Enabled Technology?

Innovators boil their thoughts down to a few primary reasons to adopt a gesture-interaction modality.

  1. Distance – if you need to communicate from a distance, using gestures will be easier than trying to project your voice volume.

  2. Speed – making a move or making a gesture can be a lot faster than saying the right command or formulating the right sentence.

  3. Rich User Experience – gesture-enabled interaction can offer a richer user experience with understanding gestures, a more universal human language.


It will be an exciting time for brands to think about how people can interact with brand experiences using gesture expressiveness over voice to control modern devices.  

Touchless interfaces with our devices will be critical for better engagement and may enhance productivity and user experiences.

How will your brand prepare for gesture-enabled technology?

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